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Dr Robert Bowen
- Siarad Cymraeg
- Ar gael fel goruchwyliwr ôl-raddedig
Timau a rolau for Robert Bowen
Uwch Ddarlithydd mewn Entrepreneuriaeth Ryngwladol
Trosolwyg
Mae Dr Robert Bowen yn academydd Entrepreneuriaeth Ryngwladol yn Ysgol Busnes Caerdydd ym Mhrifysgol Caerdydd, ac yn flaenorol mae wedi dal swyddi academaidd ym Mhrifysgol Abertawe a Phrifysgol Aberystwyth yng Nghymru, a Phrifysgol Nantes yn Ffrainc. Ar hyn o bryd mae ganddo swydd Athro Gwadd yn Ysgol Fusnes Audencia yn Nantes, Ffrainc. Mae Dr Bowen yn ymgymryd ag ymchwil i fenter wledig, datblygu rhanbarthol, marchnata lleoedd a rhyngwladoli BBaChau, gyda diddordeb cryf mewn busnesau bach a chanolig bwyd a diod. Mae wedi cyhoeddi mewn amrywiaeth o gyfnodolion rhyngwladol, a chyflwyno ei ymchwil yn Senedd Cymru, Tŷ'r Arglwyddi, a'r Comisiwn Ewropeaidd. Ar hyn o bryd mae ganddo swyddi cyd-gadeirydd y trac Menter Wledig yng nghynhadledd flynyddol ISBE (Sefydliad Busnesau Bach ac Entrepreneuriaeth), yn ogystal â'r Grŵp Diddordeb Arbennig Menter Wledig, ac fe'i hetholwyd i Fwrdd ISBE yn 2025. Mae hefyd yn gweithio fel Cyd-Olygydd Regions, cyhoeddiad ar-lein o'r Gymdeithas Astudiaethau Rhanbarthol, a Golygydd Cyswllt dau gyfnodolyn rhyngwladol: Technology in Society, a Journal of Strategic Marketing. Mae hefyd yn Uwch Gymrawd yr Academi Addysg Uwch.
Fy Stori Gwerth Cyhoeddus
Mae Robert yn gweithio'n agos gyda busnesau bach, mewn capasiti addysgu ac ymchwil. Mae Robert yn ymgysylltu â busnesau bach mewn ymchwil, yn enwedig mentrau gwledig, gan helpu i gefnogi twf a datblygiad trwy lesiant. Mae enghreifftiau o'r ymchwil hon wedi'u cynnwys wrth addysgu Entrepreneuriaeth, gydag astudiaethau achos ac enghreifftiau o'i ymchwil ar draws ystod o leoliadau gan gynnwys Cymru, Ffrainc, Malaysia, Brasil a Colombia. Mae Robert hefyd yn chwarae rhan flaenllaw gyda'r Coleg Cymraeg Cenedlaethol wrth sicrhau bod myfyrwyr yn cael y cyfleoedd i astudio Busnes drwy gyfrwng y Gymraeg. Mae gan Robert brofiad o ymgysylltu â llunwyr polisi yn llywodraethau Cymru a Phrydain, yn ogystal â'r Comisiwn Ewropeaidd. Ar ben hynny, mae Robert yn cyfrannu'n rheolaidd at drafodaethau yn y cyfryngau ar fusnesau bach ac economi Cymru, gan gynnwys y BBC ac S4C.
Cyhoeddiad
2026
- Cotterell, D. , Bowen, R. and Huxtable-Thomas, L. A. 2026. Retail micro-SME resilience during crisis: failing, surviving and thriving as outcomes of bricolage. International Journal of Entrepreneurial Behavior & Research 32 (7), pp.1822-1841. (10.1108/ijebr-10-2025-1543)
- Bowen, R. 2026. Afterword: A future agenda of emerging market entrepreneurship education. In: Cases on Entrepreneurship Education and Training in Emerging Markets. Edward Elgar Publishing. , pp.295-297. (10.4337/9781035340507)
- Wells, V. , Waehning, N. and Bowen, R. eds. 2026. Perspectives on drinking, manufacture and drinking spaces and places. Routledge. (10.4324/9781003759102)
- Dowell, D. , Bowen, R. and Morris, W. 2026. Artificial Intelligence (AI) in rural business: The drivers and effects on AI adoption in rural SMEs. Journal of Rural Studies 123 104104. (10.1016/j.jrurstud.2026.104104)
- Kempster, Z. et al., 2026. The role and contribution of women in UK farm businesses. International Journal of Entrepreneurship and Innovation 27 (1), pp.19-30. (10.1177/14657503231159766)
- Cummings, B. , Burvill, S. and Bowen, R. 2026. The Well-being of Future Generations Act (Wales, 2015): Towards an ecosystem perspective. Journal of Entrepreneurship and Public Policy 15 (1), pp.55-71. (10.1108/JEPP-04-2024-0064)
- Bowen, R. 2026. Investigating the role of support mechanisms in the resilience of rural SMEs. Presented at: Rural Entrepreneurship Conference 2026 Newcastle, UK 20-22 May 2026.
- Bowen, R. 2026. Place revitalisation through entrepreneurial activity: A case study of Aberystwyth. Presented at: Regional Studies Annual Conference 2026 Gothenburg, Sweden 15-18 June 2026.
- Burvill, S. , Bowen, R. and Cummings, B. 2026. The role of regional actors in shaping cohesive local entrepreneurial ecosystems. The International Journal of Entrepreneurship and Innovation (10.1177/14657503261429724)
2025
- Bowen, R. 2025. Rural social entrepreneurship in emerging economies: Auto-ethnographic research from Sabah, Malaysia. In: De Gruyter Handbook of Rural Entrepreneurship in Developing Economies. Berlin: De Gruyter. , pp.201-216. (10.1515/9783110755077-011)
- Schneider, H. et al., 2025. Diverse approaches: Educator-centric insights into design thinking practices in entrepreneurship education. International Journal of Entrepreneurial Behavior & Research 31 (8), pp.2094-2113. (10.1108/IJEBR-08-2023-0911)
- Ahmad Pauzi, S. , Idris, A. and Bowen, R. 2025. Business survival of rural entrepreneurs: a systematic literature review and future research agenda. Jurnal Pengurusan 74 (10.17576/pengurusan-2025-74-3)
- Wells, V. , Waehning, N. and Bowen, R. 2025. Perspectives on drinking, manufacture and drinking spaces and places. Journal of Marketing Management 41 (7-8), pp.589-598. (10.1080/0267257X.2025.2526934)
- Thomas-Lane, E. , Jones, R. and Bowen, R. 2025. Food and rural entrepreneurship. In: Boswoth, G. et al., Rural Entrepreneurship: Harvesting Ideas and Sowing New Seeds. Vol. 20, Contemporary Issues in Entrepreneurship Research Leeds, UK: Emerald Publishing Limited. , pp.115-127. (10.1108/S2040-724620250000020009)
- Dowell, D. , Bowen, R. and Morris, W. 2025. Understanding AI in rural SMEs: opportunities for Wales. Senedd Research 2025 (31 Jan)
- Bowen, R. 2025. From ‘heydays’ to ‘maydays’: Place revitalisation through entrepreneurial activity [Abstract]. Presented at: International Place Brand Association Conference Manchester, UK 30-31 October 2025.
- Bowen, R. and Cotterell, D. 2025. From ‘multifaceted crises’ to ‘perpetual uncertainty’: SMEs navigating the new normal. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Bowen, R. et al. 2025. Supporting rural SME resilienced during times of crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Glasgow 5-6 November 2025.
- Cotterell, D. et al., 2025. Evaluating the internationalisation efficacy of Malaysian SMEs: An entrepreneurial ecosystem perspective. Presented at: Institue for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. A continuum for SME resilience: Evaluating the role of resource constraint. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. Evaluating the enablers of resource bricolage activity within hospitality SMEs as a method of resilience to multi-faceted crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. Evaluating the role of support mechanisms during a time of multi-faceted crisis: The case of UK hospitality SMEs. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Dowell, D. , Morris, W. and Bowen, R. 2025. Investigating digital divide impacts on the effective use of artificial intelligence (AI) technology among SMEs in urban and rural areas. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Scott, J. et al., 2025. The impact of business support mechanisms on the resilience of small businesses in New Zealand and Wales. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Stouraitis, V. et al., 2025. Developing transversal supportive entrepreneurial universities: exploring the meso level in emerging markets through a multi-country study. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
2024
- Bowen, R. et al. 2024. A new approach to entrepreneurship and regional development: The key roles of purpose and well-being in the Swansea Bay City Region. International Journal of Entrepreneurial Behavior & Research 30 (10), pp.2443-2462. (10.1108/IJEBR-03-2023-0320)
- Scott, J. , Mukherjee, A. and Bowen, R. 2024. Rural SME resilience and well-being: A comparative study of New Zealand and Wales. Presented at: Institute for Small Business and Entrepreneurship ISBE) Conference 2024 Sheffield, UK 6-7 November 2024.
- Dowell, D. , Morris, W. and Bowen, R. 2024. Understanding Artificial Intelligence adoption and use in rural small medium enterprises: An opportunity to level up?. Project Report.[Online].Enterprise Research Centre. Available at: https://www.enterpriseresearch.ac.uk/publications/understanding-artificial-intelligence-adoption-and-use-in-rural-small-medium-enterprises-an-opportunity-to-level-up/.
- Bowen, R. 2024. Foreword. In: Strong, C. ed. Small Enterprise Marketing: Eighteen Case Studies. De Gruyter. , pp.V-VIII. (10.1515/9783110756142-202)
- Strong, C. and Bowen, R. 2024. Let them see cake. In: Strong, C. ed. Small Enterprise Marketing: Eighteen Case Studies. De Gruyter(10.1515/9783110756142-020)
- Dowell, D. , Morris, W. and Bowen, R. 2024. AI adoption by rural SMEs: Exploring current trends. Regions 18 , pp.1-6.
- Bowen, R. and Morris, W. 2024. Digital entrepreneurship in agrifood business: a resource bricolage perspective. International Journal of Entrepreneurial Behavior & Research 30 (2/3), pp.482-497. (10.1108/IJEBR-02-2023-0226)
- Bowen, R. and Webber, D. J. 2024. Do city region policies neglect rural areas?. Journal of Rural Studies 106 103207. (10.1016/j.jrurstud.2024.103207)
- Bowen, R. , Dowell, D. and Morris, W. 2024. Hospitality SMEs and the circular economy: Strategies and practice post-Covid. British Food Journal 126 (1), pp.80-97. (10.1108/BFJ-10-2022-0932)
- Bowen, R. et al. 2024. Rural SME resilience and well-being in the face of multi-faceted crises: A comparison of Aotearoa New Zealand and Wales. Presented at: RENT 2024 Conference Nantes, France 14-15 November 2024.
- Bowen, R. , Scott, J. and Mukerjee, A. 2024. The resilience of rural SMEs in Aotearoa New Zealand and Wales: A comparative study. Presented at: USASBE 2024 Rural Entrepreneurship Symposium Burlington, Vermont, USA 19-21 June 2024.
- Bowen, R. , Scott, J. and Mukherjee, A. 2024. Rural SME resilience: A well-being perspective. Presented at: Rural Entrepreneurship Conference 2024 Leeds, UK 5-7 June 2024.
- Cotterell, D. et al., 2024. Evaluating retail micro-SME resilience: Failing, surviving and thriving as outcomes of bricolage. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
- Cotterell, D. et al., 2024. Evaluating the propensity of social media as a key enabler of resource bricolage within times of fundamental crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
- Dowell, D. , Bowen, R. and Morris, W. 2024. Artificial Intelligence (AI) in rural business: Network engagement and SME factors effects on AI use. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
2023
- Miller, M. and Bowen, R. 2023. Sense of place expressions in Welsh craft beer branding: Identity, neolocalism and social terroir. In: Patterson, M. W. and Hoalst-Pullen, N. eds. The Geography of Beer: Policies, Perceptions, and Place. Cham, Switzerland: Springer. , pp.205-214. (10.1007/978-3-031-39008-1_16)
- Burvill, S. , Cummings, B. and Bowen, R. 2023. The future of the well-being of future generations act (Wales, 2015): An ecosystem perspective. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023. Proceedings ISBE 2023.
- Dowell, D. , Bowen, R. and Morris, W. 2023. Hospitality SME innovation. Responses to multi-faceted crises. British Food Journal 125 (11), pp.4034-4047. (10.1108/BFJ-11-2022-0982)
- Bowen, R. and Miller, M. 2023. Provenance representations in craft beer. Regional Studies 57 (10), pp.1995-2005. (10.1080/00343404.2022.2092088)
- Bowen, R. 2023. Rethinking SME internationalisation: A framework for food and drink businesses. Presented at: Global Marketing Conference Seoul, Republic of Korea 20-23 July 2023. Global Alliance of Marketing & Management Associations. , pp.140-143.
- Schneider, H. et al., 2023. Design thinking within entrepreneurship education: Different perspectives and common themes in the literature. In: Block, J. H. et al., Progress in Entrepreneurship Education and Training. FGF Studies in Small Business and Entrepreneurship. Springer. , pp.261-275. (10.1007/978-3-031-28559-2_17)
- Bowen, R. 2023. Purposeful regional development: A case study of 4theRegion. Presented at: Regional Studies Association Conference Ljubljana, Slovenia 14-17 June 2023.
- Bowen, R. 2023. Rural futures: A resource bricolage evaluation of rural resilience. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023.
- Cotterell, D. et al., 2023. Evaluating the resource bricolage activities of retail SMEs during a time of crisis: Failing, surviving and thriving as three degrees of organisational resilience. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023.
- Schneider, H. et al., 2023. How entrepreneurship educators integrate design thinking – insights from an interview-study. Presented at: Institute for Small Business and Entrepreneurship Aston University (Birmingham) 8-10 November 2023.
2022
- Burvill, S. , Bowen, R. and Cummings, B. 2022. From entrepreneurial (EE) to purposeful ecosystems (PE) in Wales in a post covid era. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Cummings, B. , Burvill, S. and Bowen, R. 2022. Network-based regional development: A comparative study. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Bowen, R. 2022. Post-Covid rural development: Opportunities through wellbeing?. Presented at: Institute for Small Business and Entrepreneurship conference York 27-28 October 2022. Proceedings ISBE Conference 2022.
- Bowen, R. , Morris, W. and Ivett, S. 2022. Rural enterprise research: A systematic methodological review. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Morris, J. , Morris, W. and Bowen, R. 2022. Implications of the digital divide on rural SME resilience. Journal of Rural Studies 89 , pp.369-377. (10.1016/j.jrurstud.2022.01.005)
- Bowen, R. 2022. Food tourism: opportunities for SMEs through diaspora marketing?. British Food Journal 124 (2), pp.514-529. (10.1108/BFJ-04-2021-0410)
- Bowen, R. 2022. Regional development through wellbeing: A holistic approach to levelling up?. Presented at: Commissioner's Seminar Series on Cohesion Policy European Commission, Brussels 26/09/2022.
- Burvill, S. , Bowen, R. and Cummings, B. 2022. Purposeful regional development in Swansea Bay. The case of 4theRegion. Presented at: WISERD Annual Conference 2022 Swansea, UK 6-8 July 2022.
2021
- Bowen, R. 2021. Cultural representation by local food microenterprises. In: Morais, D. B. ed. Tourism Microentrepreneurship: Volume 12. Bridging Tourism Theory and Practice Emerald Publishing Limited. , pp.135-148. (10.1108/s2042-144320210000012011)
- Rasyid, Y. and Bowen, R. 2021. Social entrepreneurship: policies and practice in Malaysia. In: Jones, P. et al., Entrepreneurial Activity in Malaysia. Springer International Publishing. , pp.117-134. (10.1007/978-3-030-77753-1_6)
- Bowen, R. 2021. Cultivating coffee experiences in the Eje Cafetero, Colombia. International Journal of Culture, Tourism and Hospitality Research 15 (3), pp.328-339. (10.1108/ijcthr-08-2020-0184)
- Bowen, R. , Fiorentino, S. and Oliveira, E. 2021. Editorial Regions in Transition I: Sustainability challenges and opportunities in cities and regions. Regions (10.1080/13673882.2021.00001086)
- Cotterell, D. and Bowen, R. 2021. SME resilience during the Covid-19 Pandemic. exploring urban-rural differences. [Online].Regional Studies Assocation. (10.1080/13673882.2021.00001103)Available at: http://dx.doi.org/10.1080/13673882.2021.00001103.
- Cummings, B. et al., 2021. A well-being network approach to Covid-19 recovery: the approach of 4theRegion. Regions (10.1080/13673882.2021.00001113)
- Fiorentino, S. , Bowen, R. and Oliveira, E. 2021. Editorial on Recovering from the COVID-19 pandemic. Regions (11)(10.1080/13673882.2021.00001106)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2021. Editorial on housing issues in contemporary urban regions. Regions (10.1080/13673882.2021.00001080)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2021. Editorial on redefining urban-rural balance in changing times. Regions (10.1080/13673882.2021.00001095)
2020
- Morris, W. and Bowen, R. 2020. Renewable energy diversification: considerations for farm business resilience. Journal of Rural Studies 80 , pp.380-390. (10.1016/j.jrurstud.2020.10.014)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2020. Editorial on the financialisation of the urban and regional domains. Regions (10.1080/13673882.2020.00001069)
- Bowen, R. and Bennett, S. 2020. Selling places: a community-based model for promoting local food. The case of Rhondda Cynon Taf. Journal of Place Management and Development 13 (2), pp.215-228. (10.1108/jpmd-10-2018-0081)
- Bowen, R. 2020. Motives to SME internationalisation: a comparative study of export propensity among food and drink SMEs in Wales and Brittany. Cross Cultural {&} Strategic Management 27 (1), pp.51-74. (10.1108/CCSM-08-2018-0125)
2019
- Bowen, R. and Morris, W. 2019. The digital divide: implications for agribusiness and entrepreneurship. Lessons from Wales. Journal of Rural Studies 72 , pp.75-84. (10.1016/j.jrurstud.2019.10.031)
Adrannau llyfrau
- Bowen, R. 2026. Afterword: A future agenda of emerging market entrepreneurship education. In: Cases on Entrepreneurship Education and Training in Emerging Markets. Edward Elgar Publishing. , pp.295-297. (10.4337/9781035340507)
- Bowen, R. 2025. Rural social entrepreneurship in emerging economies: Auto-ethnographic research from Sabah, Malaysia. In: De Gruyter Handbook of Rural Entrepreneurship in Developing Economies. Berlin: De Gruyter. , pp.201-216. (10.1515/9783110755077-011)
- Thomas-Lane, E. , Jones, R. and Bowen, R. 2025. Food and rural entrepreneurship. In: Boswoth, G. et al., Rural Entrepreneurship: Harvesting Ideas and Sowing New Seeds. Vol. 20, Contemporary Issues in Entrepreneurship Research Leeds, UK: Emerald Publishing Limited. , pp.115-127. (10.1108/S2040-724620250000020009)
- Bowen, R. 2024. Foreword. In: Strong, C. ed. Small Enterprise Marketing: Eighteen Case Studies. De Gruyter. , pp.V-VIII. (10.1515/9783110756142-202)
- Strong, C. and Bowen, R. 2024. Let them see cake. In: Strong, C. ed. Small Enterprise Marketing: Eighteen Case Studies. De Gruyter(10.1515/9783110756142-020)
- Miller, M. and Bowen, R. 2023. Sense of place expressions in Welsh craft beer branding: Identity, neolocalism and social terroir. In: Patterson, M. W. and Hoalst-Pullen, N. eds. The Geography of Beer: Policies, Perceptions, and Place. Cham, Switzerland: Springer. , pp.205-214. (10.1007/978-3-031-39008-1_16)
- Schneider, H. et al., 2023. Design thinking within entrepreneurship education: Different perspectives and common themes in the literature. In: Block, J. H. et al., Progress in Entrepreneurship Education and Training. FGF Studies in Small Business and Entrepreneurship. Springer. , pp.261-275. (10.1007/978-3-031-28559-2_17)
- Bowen, R. 2021. Cultural representation by local food microenterprises. In: Morais, D. B. ed. Tourism Microentrepreneurship: Volume 12. Bridging Tourism Theory and Practice Emerald Publishing Limited. , pp.135-148. (10.1108/s2042-144320210000012011)
- Rasyid, Y. and Bowen, R. 2021. Social entrepreneurship: policies and practice in Malaysia. In: Jones, P. et al., Entrepreneurial Activity in Malaysia. Springer International Publishing. , pp.117-134. (10.1007/978-3-030-77753-1_6)
Cynadleddau
- Bowen, R. 2026. Investigating the role of support mechanisms in the resilience of rural SMEs. Presented at: Rural Entrepreneurship Conference 2026 Newcastle, UK 20-22 May 2026.
- Bowen, R. 2026. Place revitalisation through entrepreneurial activity: A case study of Aberystwyth. Presented at: Regional Studies Annual Conference 2026 Gothenburg, Sweden 15-18 June 2026.
- Bowen, R. 2025. From ‘heydays’ to ‘maydays’: Place revitalisation through entrepreneurial activity [Abstract]. Presented at: International Place Brand Association Conference Manchester, UK 30-31 October 2025.
- Bowen, R. and Cotterell, D. 2025. From ‘multifaceted crises’ to ‘perpetual uncertainty’: SMEs navigating the new normal. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Bowen, R. et al. 2025. Supporting rural SME resilienced during times of crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Glasgow 5-6 November 2025.
- Cotterell, D. et al., 2025. Evaluating the internationalisation efficacy of Malaysian SMEs: An entrepreneurial ecosystem perspective. Presented at: Institue for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. A continuum for SME resilience: Evaluating the role of resource constraint. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. Evaluating the enablers of resource bricolage activity within hospitality SMEs as a method of resilience to multi-faceted crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Cotterell, D. , Bowen, R. and Jones, P. 2025. Evaluating the role of support mechanisms during a time of multi-faceted crisis: The case of UK hospitality SMEs. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Dowell, D. , Morris, W. and Bowen, R. 2025. Investigating digital divide impacts on the effective use of artificial intelligence (AI) technology among SMEs in urban and rural areas. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Scott, J. et al., 2025. The impact of business support mechanisms on the resilience of small businesses in New Zealand and Wales. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Stouraitis, V. et al., 2025. Developing transversal supportive entrepreneurial universities: exploring the meso level in emerging markets through a multi-country study. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Glasgow 5-6 November 2025.
- Scott, J. , Mukherjee, A. and Bowen, R. 2024. Rural SME resilience and well-being: A comparative study of New Zealand and Wales. Presented at: Institute for Small Business and Entrepreneurship ISBE) Conference 2024 Sheffield, UK 6-7 November 2024.
- Bowen, R. et al. 2024. Rural SME resilience and well-being in the face of multi-faceted crises: A comparison of Aotearoa New Zealand and Wales. Presented at: RENT 2024 Conference Nantes, France 14-15 November 2024.
- Bowen, R. , Scott, J. and Mukerjee, A. 2024. The resilience of rural SMEs in Aotearoa New Zealand and Wales: A comparative study. Presented at: USASBE 2024 Rural Entrepreneurship Symposium Burlington, Vermont, USA 19-21 June 2024.
- Bowen, R. , Scott, J. and Mukherjee, A. 2024. Rural SME resilience: A well-being perspective. Presented at: Rural Entrepreneurship Conference 2024 Leeds, UK 5-7 June 2024.
- Cotterell, D. et al., 2024. Evaluating retail micro-SME resilience: Failing, surviving and thriving as outcomes of bricolage. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
- Cotterell, D. et al., 2024. Evaluating the propensity of social media as a key enabler of resource bricolage within times of fundamental crisis. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
- Dowell, D. , Bowen, R. and Morris, W. 2024. Artificial Intelligence (AI) in rural business: Network engagement and SME factors effects on AI use. Presented at: Institute for Small Business and Entrepreneurship (ISBE) Conference Sheffield, UK 6-7 November 2024.
- Burvill, S. , Cummings, B. and Bowen, R. 2023. The future of the well-being of future generations act (Wales, 2015): An ecosystem perspective. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023. Proceedings ISBE 2023.
- Bowen, R. 2023. Rethinking SME internationalisation: A framework for food and drink businesses. Presented at: Global Marketing Conference Seoul, Republic of Korea 20-23 July 2023. Global Alliance of Marketing & Management Associations. , pp.140-143.
- Bowen, R. 2023. Purposeful regional development: A case study of 4theRegion. Presented at: Regional Studies Association Conference Ljubljana, Slovenia 14-17 June 2023.
- Bowen, R. 2023. Rural futures: A resource bricolage evaluation of rural resilience. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023.
- Cotterell, D. et al., 2023. Evaluating the resource bricolage activities of retail SMEs during a time of crisis: Failing, surviving and thriving as three degrees of organisational resilience. Presented at: Institute for Small Business and Entrepreneurship Birmingham, UK 8-10 November 2023.
- Schneider, H. et al., 2023. How entrepreneurship educators integrate design thinking – insights from an interview-study. Presented at: Institute for Small Business and Entrepreneurship Aston University (Birmingham) 8-10 November 2023.
- Burvill, S. , Bowen, R. and Cummings, B. 2022. From entrepreneurial (EE) to purposeful ecosystems (PE) in Wales in a post covid era. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Cummings, B. , Burvill, S. and Bowen, R. 2022. Network-based regional development: A comparative study. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Bowen, R. 2022. Post-Covid rural development: Opportunities through wellbeing?. Presented at: Institute for Small Business and Entrepreneurship conference York 27-28 October 2022. Proceedings ISBE Conference 2022.
- Bowen, R. , Morris, W. and Ivett, S. 2022. Rural enterprise research: A systematic methodological review. Presented at: Institute for Small Business and Entrepreneurship York 27-28 October 2022. Proceedings ISBE Annual Conference 2022.
- Bowen, R. 2022. Regional development through wellbeing: A holistic approach to levelling up?. Presented at: Commissioner's Seminar Series on Cohesion Policy European Commission, Brussels 26/09/2022.
- Burvill, S. , Bowen, R. and Cummings, B. 2022. Purposeful regional development in Swansea Bay. The case of 4theRegion. Presented at: WISERD Annual Conference 2022 Swansea, UK 6-8 July 2022.
Erthyglau
- Cotterell, D. , Bowen, R. and Huxtable-Thomas, L. A. 2026. Retail micro-SME resilience during crisis: failing, surviving and thriving as outcomes of bricolage. International Journal of Entrepreneurial Behavior & Research 32 (7), pp.1822-1841. (10.1108/ijebr-10-2025-1543)
- Dowell, D. , Bowen, R. and Morris, W. 2026. Artificial Intelligence (AI) in rural business: The drivers and effects on AI adoption in rural SMEs. Journal of Rural Studies 123 104104. (10.1016/j.jrurstud.2026.104104)
- Kempster, Z. et al., 2026. The role and contribution of women in UK farm businesses. International Journal of Entrepreneurship and Innovation 27 (1), pp.19-30. (10.1177/14657503231159766)
- Cummings, B. , Burvill, S. and Bowen, R. 2026. The Well-being of Future Generations Act (Wales, 2015): Towards an ecosystem perspective. Journal of Entrepreneurship and Public Policy 15 (1), pp.55-71. (10.1108/JEPP-04-2024-0064)
- Burvill, S. , Bowen, R. and Cummings, B. 2026. The role of regional actors in shaping cohesive local entrepreneurial ecosystems. The International Journal of Entrepreneurship and Innovation (10.1177/14657503261429724)
- Schneider, H. et al., 2025. Diverse approaches: Educator-centric insights into design thinking practices in entrepreneurship education. International Journal of Entrepreneurial Behavior & Research 31 (8), pp.2094-2113. (10.1108/IJEBR-08-2023-0911)
- Ahmad Pauzi, S. , Idris, A. and Bowen, R. 2025. Business survival of rural entrepreneurs: a systematic literature review and future research agenda. Jurnal Pengurusan 74 (10.17576/pengurusan-2025-74-3)
- Wells, V. , Waehning, N. and Bowen, R. 2025. Perspectives on drinking, manufacture and drinking spaces and places. Journal of Marketing Management 41 (7-8), pp.589-598. (10.1080/0267257X.2025.2526934)
- Dowell, D. , Bowen, R. and Morris, W. 2025. Understanding AI in rural SMEs: opportunities for Wales. Senedd Research 2025 (31 Jan)
- Bowen, R. et al. 2024. A new approach to entrepreneurship and regional development: The key roles of purpose and well-being in the Swansea Bay City Region. International Journal of Entrepreneurial Behavior & Research 30 (10), pp.2443-2462. (10.1108/IJEBR-03-2023-0320)
- Dowell, D. , Morris, W. and Bowen, R. 2024. AI adoption by rural SMEs: Exploring current trends. Regions 18 , pp.1-6.
- Bowen, R. and Morris, W. 2024. Digital entrepreneurship in agrifood business: a resource bricolage perspective. International Journal of Entrepreneurial Behavior & Research 30 (2/3), pp.482-497. (10.1108/IJEBR-02-2023-0226)
- Bowen, R. and Webber, D. J. 2024. Do city region policies neglect rural areas?. Journal of Rural Studies 106 103207. (10.1016/j.jrurstud.2024.103207)
- Bowen, R. , Dowell, D. and Morris, W. 2024. Hospitality SMEs and the circular economy: Strategies and practice post-Covid. British Food Journal 126 (1), pp.80-97. (10.1108/BFJ-10-2022-0932)
- Dowell, D. , Bowen, R. and Morris, W. 2023. Hospitality SME innovation. Responses to multi-faceted crises. British Food Journal 125 (11), pp.4034-4047. (10.1108/BFJ-11-2022-0982)
- Bowen, R. and Miller, M. 2023. Provenance representations in craft beer. Regional Studies 57 (10), pp.1995-2005. (10.1080/00343404.2022.2092088)
- Morris, J. , Morris, W. and Bowen, R. 2022. Implications of the digital divide on rural SME resilience. Journal of Rural Studies 89 , pp.369-377. (10.1016/j.jrurstud.2022.01.005)
- Bowen, R. 2022. Food tourism: opportunities for SMEs through diaspora marketing?. British Food Journal 124 (2), pp.514-529. (10.1108/BFJ-04-2021-0410)
- Bowen, R. 2021. Cultivating coffee experiences in the Eje Cafetero, Colombia. International Journal of Culture, Tourism and Hospitality Research 15 (3), pp.328-339. (10.1108/ijcthr-08-2020-0184)
- Bowen, R. , Fiorentino, S. and Oliveira, E. 2021. Editorial Regions in Transition I: Sustainability challenges and opportunities in cities and regions. Regions (10.1080/13673882.2021.00001086)
- Cummings, B. et al., 2021. A well-being network approach to Covid-19 recovery: the approach of 4theRegion. Regions (10.1080/13673882.2021.00001113)
- Fiorentino, S. , Bowen, R. and Oliveira, E. 2021. Editorial on Recovering from the COVID-19 pandemic. Regions (11)(10.1080/13673882.2021.00001106)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2021. Editorial on housing issues in contemporary urban regions. Regions (10.1080/13673882.2021.00001080)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2021. Editorial on redefining urban-rural balance in changing times. Regions (10.1080/13673882.2021.00001095)
- Morris, W. and Bowen, R. 2020. Renewable energy diversification: considerations for farm business resilience. Journal of Rural Studies 80 , pp.380-390. (10.1016/j.jrurstud.2020.10.014)
- Oliveira, E. , Fiorentino, S. and Bowen, R. 2020. Editorial on the financialisation of the urban and regional domains. Regions (10.1080/13673882.2020.00001069)
- Bowen, R. and Bennett, S. 2020. Selling places: a community-based model for promoting local food. The case of Rhondda Cynon Taf. Journal of Place Management and Development 13 (2), pp.215-228. (10.1108/jpmd-10-2018-0081)
- Bowen, R. 2020. Motives to SME internationalisation: a comparative study of export propensity among food and drink SMEs in Wales and Brittany. Cross Cultural {&} Strategic Management 27 (1), pp.51-74. (10.1108/CCSM-08-2018-0125)
- Bowen, R. and Morris, W. 2019. The digital divide: implications for agribusiness and entrepreneurship. Lessons from Wales. Journal of Rural Studies 72 , pp.75-84. (10.1016/j.jrurstud.2019.10.031)
Gwefannau
- Cotterell, D. and Bowen, R. 2021. SME resilience during the Covid-19 Pandemic. exploring urban-rural differences. [Online].Regional Studies Assocation. (10.1080/13673882.2021.00001103)Available at: http://dx.doi.org/10.1080/13673882.2021.00001103.
Llyfrau
- Wells, V. , Waehning, N. and Bowen, R. eds. 2026. Perspectives on drinking, manufacture and drinking spaces and places. Routledge. (10.4324/9781003759102)
Monograffau
- Dowell, D. , Morris, W. and Bowen, R. 2024. Understanding Artificial Intelligence adoption and use in rural small medium enterprises: An opportunity to level up?. Project Report.[Online].Enterprise Research Centre. Available at: https://www.enterpriseresearch.ac.uk/publications/understanding-artificial-intelligence-adoption-and-use-in-rural-small-medium-enterprises-an-opportunity-to-level-up/.
Ymchwil
Dr Bowen’s research interests include rural entrepreneurship, regional development, place marketing and SME internationalisation, with a specialisation in the food and drink industry. His PhD conceptualised and examined the internationalisation of food and drink SMEs, drawing on theories of place marketing and internationalisation. He has experience of conducting fieldwork in various countries, including Wales, France, Malaysia, Colombia and Brazil. Dr Bowen has regularly presented research papers at international conferences, including the WISERD (Wales Institute of Social and Economic Research, Data and Methods) and ISBE (Institute for Small Business and Entrepreneurship) conferences, winning Best Paper in the Rural Enterprise track at ISBE in 2018, and Best Paper in the Networks, Innovation and Policy track in 2021. He has also won Best Paper published in Regions in 2021. Dr Bowen has been invited to share his research with the Welsh Government, given evidence to the Climate Change, Environment and Rural Affairs Committee at the Welsh Assembly, and discussed co-authored work at the House of Lords. In 2019, he was invited to present his research at the European Commission during the annual EU Week of Regions.
Addysgu
Mae Dr Bowen yn aelod o'r tîm Marchnata a Strategaeth ac yn cyfrannu at addysgu ar fodiwlau Entrepreneuriaeth ac Arloesi. Yn ogystal, mae ganddo swydd fel Athro Gwadd yn Ysgol Fusnes Audencia ers 2016, lle mae'n addysgu ar y rhaglenni Rheoli Rhyngwladol a Rheoli Bwyd a Busnes Amaeth. Mae hefyd yn gweithio'n agos gyda'r Coleg Cymraeg Cenedlaethol i ddatblygu a hyrwyddo astudio Busnes drwy gyfrwng y Gymraeg.
Modiwlau a ddysgwyd:
BS3003 Entrepreneuriaeth a Busnesau Newydd
Creu Menter Newydd BST188
BST191 Twf a Datblygiad Menter
Bywgraffiad
Addysg a Chymwysterau
- BA Ffrangeg ac Almaeneg, Prifysgol Caerdydd
- MSc Meistr Rhyngwladol mewn Rheolaeth, Ysgol Fusnes Audencia, Nantes, Ffrainc
- PhD mewn Rheolaeth, Prifysgol Aberystwyth
- PGCTHE, Prifysgol Aberystwyth
Trosolwg Gyrfa
- 2024 - Yn bresennol: Uwch Ddarlithydd mewn Entrepreneuriaeth Ryngwladol, Prifysgol Caerdydd
- 2022 - 2024: Darlithydd mewn Entrepreneuriaeth Ryngwladol, Prifysgol Caerdydd
- 2017 - 2022: Darlithydd mewn Entrepreneuriaeth Ryngwladol, Prifysgol Abertawe
- 2013 - 2017: Darlithydd mewn Busnes, Prifysgol Aberystwyth
- 2012 - 2013: Swyddog Marchnata, Rygbi'r Scarlets
- 2008 - 2011: Hyfforddwr Busnes, Chambre de Commerce et d'Industrie Nantes/St Nazaire, Ffrainc
- 2005 - 2011: Cymrawd Addysgu, Université de Nantes, Ffrainc
Anrhydeddau a dyfarniadau
- Papur Cynhadledd Gorau yng Nghynhadledd ISBE, 2024
- Trac Papur Gorau mewn Entrepreneuriaeth Dechnolegol yng nghynhadledd ISBE, 2025
- Papur Gorau yn y Trac Rhwydweithiau, Arloesi a Pholisi yng nghynhadledd ISBE, 2024
- Gwobr Alistair Anderson am y Papur Gorau gan ECR yng nghynhadledd ISBE, 2022
- Papur Gorau mewn Rhanbarthau, 2021
- Papur Gorau yn y Trac Rhwydweithiau, Arloesi a Pholisi yng nghynhadledd ISBE, 2021
- Papur Gorau yn y trac Menter Wledig yng nghynhadledd ISBE, 2018
Aelodaethau proffesiynol
- Aelod etholedig o Fwrdd y Sefydliad Busnesau Bach ac Entrepreneuriaeth
- Uwch Gymrawd yr Academi Addysg Uwch
- Uwch Gymrawd y Gymdeithas Astudiaethau Rhanbarthol
- Cydymaith y Coleg Cymraeg Cenedlaethol
Meysydd goruchwyliaeth
Mae gen i ddiddordeb mewn goruchwylio myfyrwyr PhD ym meysydd:
- Menter Wledig
- Rhyngwladoli BBaChau
- Datblygu Gwledig
- Twf Busnesau Bach
News articles
Contact Details
[email protected]
+44 29225 11761
Adeilad Aberconwy, Ystafell R09, Rhodfa Colum, Cathays, Caerdydd, CF10 3EU
+44 29225 11761
Adeilad Aberconwy, Ystafell R09, Rhodfa Colum, Cathays, Caerdydd, CF10 3EU
