Dr Prabir Chatterjee

(he/him)

Publication

• Date
• Type

Research

My research expertise lies in the fields of Media markets, Online advertising, Online retailing, New product development and Corporate social responsibility. Methodology wise I mostly use tools from Applied game theory and Behaviourial economics. Please find below a list publications and working papers.

1. Sponsored Content Advertising in A Two-Sided Market (with Bobby Zhou). Management Science, Forthcoming, 2021.

2. When and How Is Corporate Social Responsibility Profitable? (with Pradeep Bhardwaj, Kivilcim Demir and Ozge Turut). Journal of Business Research, vol. 84, 206-219, 2018.

3. Optimal Bidding Strategies in Sponsored Search Advertising Auctions. Under Review.

4. Fake Media Content and Cognitive Dissonance (with Andy Ng). Working Paper.

5. Fast or Free - On Partitioned Pricing Competition Between Online Retailers (with Pradeep Bhardwaj). Working Paper.

6. Role of Anticipated Regret in Online Review Manipulations. Working Paper.

7. On Bayesian Bidding Strategies of A Multi-Period Participant in Sequential Online Auctions (with Arvind Tripathi and Paulo Goes). Proceedings of 20th Workshop on Information Technologies and Systems, 2010.

8. The Ellusive Challenge of Estimating Costs (with Molly Macauley). Space News, vol. 18, no. 30., 18-19, 2007.

9. Book Review on "Economics of Microfinance" (with Sudipta Sarangi). Southern Economic Journal, vol. 73, no.1, 2006.

10. Enforcement with Costly Group Formation (with Sudipta Sarangi). Economics Bulletin, vol. 15, no. 9, 2005.

11. Social Identity and Group Lending (with Sudipta Sarangi). Discussion Paper 45, DIW Berlin, German Institute of Economic Research, 2005.

Teaching

Please find below a list of my current and past teaching responsibilities. Additionally, I currently serve as the Programme Director for the MSc in Business Management (MBM). Further details about this degree programme can be found at the following link -  https://www.cardiff.ac.uk/study/postgraduate/taught/courses/course/business-management-msc

Current Teaching (2024-25)

Quantitative Research Methods (PhD)

Transformational Entrepreneurship & Innovation (MSc, Business Strategy & Entrepreneurship) - 'Strategic aspects of AI' segment

Business Simulation (MSc, Business Strategy & Entrepreneurship) 

Past Teaching

Global Marketing (MSc in Business Management)

Marketing Analytics (MSc in Marketing)

Quantitative Research Methods (MSc in Strategic Marketing)

Strategic Management (BSc)

Biography

PhD in Business Administration (with major specialization in Quantitative Marketing, and minors in Economics and Econometrics): Foster School of Business, University of Washington (2013)

MS in Business Administration: Foster School of Business, University of Washington (2012)

MA in Economics: University of Washington (2007)

MA in Economics (with specialization in World Economy): School of International Studies, Jawaharlal Nehru University, India (2003)

B.Sc (Honors) in Economics: University of Calcutta, India (2001)

Honours and awards

Cardiff Business School Seedcorn Grant for Research (2020, 2019)

Cardiff Business School Learning and Teaching Grant (2020)

Marketing & Strategy Department Research Grant,Cardiff Business School (2020, 2019)

Cardiff University Erasmus Exchange Fellow (2020)

EMBA consortium faculty fellow (2016, 2015)

Sabanci University Erasmus exchange fellow (2018, 2015, 2014)

Selected fellow for the academy of Marketing science world congress (2014)

Evert Mccabe endowed fellowship (2012)

Academic positions

2019 - present: Assistant Professor (Lecturer), Cardiff University, UK

2013 - 2018:  Assistant Professor, Sabanci University, Istanbul, Turkey

2011 - 2013: Adjunct Lecturer, Foster School of Business, University of Washington, USA

2011: Adjunct Lecturer, Albers School of Business and Economics, Seattle University, USA

Committees and reviewing

Journal reviewing

Marketing Science, Production and Operations Management, European Journal of Operation Research, Journal of Business Research, MIS Quarterly, Decision Science, Electronic Commerce Research and Applications, Electronic Commerce Research, Bulletin of Economics Research, International Journal of Emerging Markets, International Economics and Finance Journal, Information Systems Frontier, International Journal of Sustainable Development and World Ecology.

Supervisions

I am interested in supervising PhD students who are passionate about exploring the following research areas:

• Applications of Aritificial Intelligence (AI) and Machine Learning in Marketing
• Platform Competition
• Computational & Digital Advertising
• Fake News & Misinformation
• Pricing Strategies
• New Product Development
• Product Design

As a mathematical modeler, I am particularly keen to work with students who plan to employ one or more of the following methodologies in their research:

• Analytical or Empirical Modeling
• Behavioural Experiments

If your research interests align with these topics and methodologies, I would be happy to discuss potential supervision opportunities.

Current PhD student

Andoni Fornio Barusman (The role of regulatory focus and E-commerce shopping journey)/ First Supervisor

Past PhD student

Kerry Hudson (Performance heterogeneity under uncertainty)